The most successful logos are the simplest. 60 percent of consumers will reject a brand if its logo is unattractive, off-putting or strange. Among the most recognizable logos in the world is that of Apple. The logo is the first presentation of a company to consumers, so if it is well designed, it can arouse the interest of the public and make them want to discover more about the company; but if not, you could lose a lot of potential customers and even end your business. This is the case of an elementary school in Georgia, United States, which is...