American Eagle is standing by its fall denim campaign starring Euphoria and Anyone But You star Sydney Sweeney after a wave of criticism accused the ads of leaning into racially coded language and imagery. The campaign hinges on a pun: Sweeney talks about inherited traits before a male voiceover says, “Sydney Sweeney has great jeans.” In some ads, “genes” is crossed out and replaced with “jeans.” What AE framed as playful wordplay struck a nerve with critics, who argued it echoed historic eugenics rhetoric, particularly given the ad’s focus on her physical appearance like her blond hair and blue eyes....
Monitoring Antisemitism Intel
